Research Insights
I conducted stakeholder interviews, user surveys, and content audits, and the research revealed three recurring pain points:
10+ Stakeholder Alignment:
Driving Consensus
With 400+ assets and multiple department heads, I led a strategy workshop to create more direction:
- Co-Creation Workshops: Facilitated card-sorting sessions with department leads to more ownership.
- Source of Truth Framework: Established a Content Governance Document to define ownership.
Impact: Securing buy-in during wireframing reduced the final feedback loop by 40% and ensured the system was scalable across the entire product.
"Securing buy-in during wireframing reduced the final feedback loop by 40% and ensured the system was scalable across the entire product."
Total Pages & Average Number of Links
25 - Total Pages
422 - Total Links
17* ≈ 422/25 - Average Links Per Page
The site structure encompasses 235 unique pages, with a calculated average of approximately 17* links per page. *(17 ≈ 16.88)
These pieces of data really impacted early design.
Design Approach
Site MapI created a structured site map anchored by a Home Page with five main sections: News, Enablement, Processes, Onboarding, and Initiatives.
Wire-framingThere were four main goals of the wireframes:
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Focus on long-form readability
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Content hierarchy
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Support of contextual links and resource modules
- Organization of supporting materials
In discovery, I quickly realized one of the biggest pain points: sections like Processes and Enablement were overflowing with long, detailed documentation. The conflict was clear—too much detail made the site unusable.
The resolution came with collapsible groups, which gave users a way to scan at a glance and expand only when they wanted the detail.
The resolution came with collapsible groups, which gave users a way to scan at a glance and expand only when they wanted the detail.
They were able to achieve these goals:
- Manage content density
- Reduce visual clutter
- Support different user needs
- Scalable structure